I'm amazed at how many stores my neighborhood can support. And I can't claim there's enourmous variety, either. In the three block stretch of Clark between Greenleaf and Farwell there must be 8 taquerias, 4 bakeries, 10 dollar stores, and 4 hair salons. How do they differentiate themselves from each other? Not through design or signage. What makes one dollar store successful, while another closes within a month? I don't know. There are probably ties in my neighborhood that I never see.
But I realize that we've fallen into our own pattern of patronage. Is there any reason we go to Taqueria Uptown instead of the one two storefronts over? Is there any reason we always go to the corner store at the southwest corner of Lunt and Clark instead of the larger one just east of Clark? Maybe there's enough density in my neighborhood that it's able to support hundreds of these patterns and habits. Maybe that's what makes small businesses successful in the city. I have to admit- the ones that stick around are there for a good long time.
But I realize that we've fallen into our own pattern of patronage. Is there any reason we go to Taqueria Uptown instead of the one two storefronts over? Is there any reason we always go to the corner store at the southwest corner of Lunt and Clark instead of the larger one just east of Clark? Maybe there's enough density in my neighborhood that it's able to support hundreds of these patterns and habits. Maybe that's what makes small businesses successful in the city. I have to admit- the ones that stick around are there for a good long time.
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